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So you want to start a business?
by Robert J Farey
So you want to start a business on the Internet?
What kind of business?
Where do you start?
What do you intend to do?
Have you a product that you would like to sell?
Or have you a service to provide?
What experience do you have?
These are just the basic questions you must ask yourself
before you even think about starting a business.
The vast majority of web businesses are started by people
who have no business experience whatsoever. They are under
the impression that all that you have to do is to set
up a website, put a couple of adverts in a few ezines,
then sit back and wait for the money to start pouring
in. Life is never that easy.
This brings us to the question, "How do you start
a business using the Internet?" which can be answered
in a number of ways. All of them quite legitimate. Ask
a dozen successful internet entrepreneurs how they got
started and you will probably get a dozen different answers.
This does not mean that if they were starting from scratch
right now that they would follow the same path. They will
all have learned from the mistakes that they made on the
way up. I know that I have.
How would they do it now? Remember that the Internet is
constantly changing. What worked a couple of years ago
is not necessarily the best way to go now.
How would I do it?
To get the money coming in as quickly as possible, building
a website would have to wait. The first thing is to have
something to sell.
Ideally, something that can be delivered electronically.
Something like an instruction book.
There are hundreds of sites that will sell you the rights
to one or more of their existing stock of books. You can
then sell it as often as you can and keep all of the profits.
How do you sell it?
You need a system that allows your customers to download
your book. You will also need a method of collecting the
money.
You will then need a method of collecting the email addresses
of your customers so that you can make them a further
offer at a later date. If you are new to the internet
this will require a certain amount of expertise.
There is an alternative way of doing it. Sign up to an
affiliate program, the owners of the program will do all
that is necessary regarding the downloading and seeing
that you get your just rewards. All you have to do is
to sell it.
The best affiliate programs come with a lot of backup
with hints and tips on how to promote and sell their product.
You must realise that if you don't make money, neither
do they.
The downside is that you don’t get the full value
of the product.
You will be working on a commission basis. Somewhere in
the region of fifty percent of the actual price.
Whilst you are getting experience in the selling side
of the business you should be studying the other aspects.
ie. Downloading, collecting the money and capturing the
email
addresses.
Don't be too eager to branch out on your own. Walk, don't
run.
There are thousands of people who are making more than
a good living using nothing more than affiliate programs.
They don't do it with just one program. Once they have
one up and running, they start another and another.
That is when the website comes into it's own. If you set
up all of the programs on a website, you only need one
advert to cover all of them.
This saves a lot of hard work, but if you can do it, advertising
each one individually will in the long term bring in a
much better response.
Think about it. Some of the top business people have little
technical knowledge. They let the experts do the ground
work and concentrate on the business side of things. They
concentrate on what they do best.
Running any business is a learning experience. You must
be constantly learning just to stay in business. Learning
better ways of doing things.Learning from other peoples
mistakes. Trying not to make too many of your own.
Don't let this put you off. Learning can be fun. It's
just a state of mind.
I didn't start until I was nearly seventy years of age.
I did it. So can you.
Once you start to believe you can do it, You can.
Have a great time. Bob....
About the Author
Robert earns his crust by targeting the thousands of newcomers
to internet trading. He aims to cut their learning curve
to enable them to start earning money from the word go.
He learned the hard way. You can learn the easy way.
Checkout his website. It's not posh. It's not perfect,
but it is effective. http://www.learn-and-earn-now.co.uk/ |
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